Facebook not only work as the platform to connect with friends, but it also has a significant presence to improve business and make them better with time. Having the potential of billions along with interactive features; businesses can obtain a range of benefits with ease. It is necessary that you have a good Facebook profile and you gain a good number of facebook likes and comments on posts.
It can be typical for the small business to gain enough number of likes. But, there is no need of worrying about a single thing because there are various methods which can help. Staying vigilant and following the below mentioned six tips would help to obtain all the benefits with ease and to go well. Let’s get started with the most important factor which is a post.
- Make Good Use of Photos
As the popular quote says that “A single picture worth a thousand words,” so, it is necessary to post something that is engaging more viewers.
Instead of posting Status or Videos, the use of photos can come in handy and bring the impressive number of benefits to your business page. The primary benefit is brand awareness. The reasons to use photos are –
- Highly competitive against status and videos.
- It is easy to deliver a quick message in a couple seconds.
- Status is hard to read, but a single glare on the picture is enough.
- Photos can go viral and they will stay popular for many months.
These are some major reasons that can make you opt for photos over other solution. Keep in mind to upload an attractive photo that is clear and related to your brand niche.
In most of the cases, pictures gain the number of likes and it can easily increase the page reach by many times over the internet.
- Post when your fans are online
The higher numbers of people are busy in the daytime where students are in school and employees are in office. So, it is easy to say that most of the people are not free until 6:00 PM.
There is no hard rule because every business has the perfect time which may vary as if your business is in many countries.
- Choose the right time according to the number of customers in a particular region.
- Check stats and compare the previous posts to see that which post got better post engagement.
By checking both factors, you will get a simple estimate, but it is said that the best time is between 6:00 PM to 7:00 PM. You should post in this time to get a better response.
In case, you are not getting the desired results then the reason can be posting at the wrong time or the quality of content. So, you should check the data wisely before concluding.
- Post awesome content
As mentioned before, the quality of content is always the primary factor and you can’t avoid it in any case. Otherwise, you won’t be able to get the desired results.
Experts recommend creating own post which is unique and related to your business. Follow the five favorite tips for better content –
- Think that what will be the impression and what people will talk about it.
- Check out the trending posts and try to create something out of that.
- Are there competitors? If yes, then what they are posting and how good they are going?
- Is your post interactive or have a message to deliver all the viewers?
- Is the post universal or is it for any specific city or country?
It is found that posting content for a particular region is always better to attract those people and then to head over to more.
Your different posts can provide the different type of followers. In Asian countries, most of the Facebook pages focus on cities and religion to get the better response from the existing followers.
- Write catchy headlines
The headline or the caption is a similar thing but do you know that how much it matters to make your post go viral? A good post has the potential to make your business as well as break it in various manners.
For the best outcomes, the catchy headlines are always better where you can share the link of your business blog or post and share it. Such posts’ headline is mentioned on Facebook and it can make viewers click on the link.
- The catchy headlines contain impressive words which are easy to read.
- Using subheading will be increasing the conversation with great numbers.
- Using an odd number in the title can increase the popularity by 20%.
- Emotional content headlines are always eyed catchy and you can try them also.
These posts will be gaining a huge number of likes as well as these can help to increase the traffic on your website in various manners.
A catchy heading is definitely going to make your post look better and followers can realize that this post is good to open or not. A good title or headline is necessary to go well and eradicate all issues.
- Add social media icons to your emails
This thing is super convenient for businesses where they can try adding social media icons. You can add the icon of Facebook like which takes a couple seconds and you are ready to go.
Have you ever wondered about the number of email contacts in your database? A small company has a good number exceeding hundreds for sure. These numbers will increase and you can rely on them.
- Start using email templates to get started right now.
- It can improve website ranking as if your Facebook is connected with the website.
- You can buy social media icon and connect them to other platforms also.
These three things are definitely going to come handy and provide a huge number of benefits to businesses that are starting now.
Even if you have started or going to start, the social media presence is necessary. Creating a website and adding the social media icon will help to gain a better number of likes and followers on your Facebook page.
- Run a contest
To gain visibility and obtaining more of likes on Facebook, running contents can come in handy. It is a convenient method that is legit and you can get loyal followers and increase the post engagement.
Many companies have tried running contests on Facebook and they obtain a significant number of benefits from this method. If you are starting now, then you have to follow these tips –
- Start by setting goals which you can mention in the instructions.
- Make it clear that the content is from your business, not Facebook.
- Create instructions and ask them to follow them to get rewarded.
- Try to create hype about the award and make sure to keep it impressive.
- Don’t limit the entries because it will promote more to participate.
These methods will make your contest gain success but keep in mind that you must reward the winner. Some Facebook pages tried the contest idea but they haven’t rewarded anyone and it caused many issues.
You can create instruction in which you ask the participants to follow you on all social media and you should tell the winner announcement date. Even, you can say that the winner will be announced on your website.
Make sure that you don’t cheat on the name of content because the participants can make as well as break your business. Cheating can be bad for your business reputation and it happened with many You-tubers.
The Final Verdict
The above given are top six tips which can come handy and provide a huge number of benefits to businesses. In case, you want to gain likes and followers in quick time then you can rely on contents. But, you should manage to have more than one thousand followers before opting for this method.
In addition to this, you can focus on the posting time for better outcomes. Such methods always come handy and you can also rely on them and go well in the future. Hope, this guide will let you obtain a sufficient number of likes and making your business gain success without wasting money on digital marketing.