When it comes to signifying your online presence, your website must answer the “Tell me about yourself” question pretty comprehensively. Your website isn’t just supposed to look pretty. It has to be an expert at attracting prospects, boosting sales and skyrocketing your business. It is your website’s job to interact with your audience and grip their attention in a way that actively invites them to contact you and avail of your services.
In 2010, Ethan Marcotte put forward the idea of practicing “responsive web design” (RWD). And now, it has become an intrinsic part of web development. A customized experience modified to be homogenous across every device, even the ones yet to be released, is now a custom.
The Fundamentals of Responsive Web Design (RWD)
In general, a website’s responsiveness is crafted using these three functionalities:
A Media Query
Assessing the whole physical framework of the device, thus permitting the developer to use condition checks for improving the webpage’s design according to the user’s device.
Fluid grids created using CSS enable columns to rearrange themselves automatically to fit vibrant screen sizes hence, saving the time & money of developers when it comes to updating as this requires updating just one version rather than multiple.
This aspect makes media files capable of customization according to the dimensions of the viewport.
Together, these three achieve a perfectly responsive web design.
The Perks of RWD
The evolution of technology has given birth to a plethora of new devices. With the rise of mobile phones, tablets, kindles, gaming consoles etc., there’s a dire need of offering unwavering access to the users else your crowd will navigate towards a more agreeable option. A responsive layout proves you reliable and recommendable. No doubt, you can stay ahead in the game with this type of positive acclamation.
In a nutshell, the benefits of RWD are:
- Better user experience, thanks to the consistency.
- Mobile friendly functioning; in fact compliant with all types of devices, thereby broadening your user base.
- Amplified lead engagement. When your website is systemic & methodical it’ll have lower bounce rates. Also no need for redirects.
- Economical & easy manageability. Responsive designs are multi-version. So there’s no need to create numerous websites to suit the diversity of screen sizes. Hence, low-cost production & easy management.
- Responsiveness also aims at enhancing the page loading speed.
- Simpler performance monitoring.
- Single URL enables easier to crawl your site along with reduced on-page SEO errors resulting in higher ranks in search engines.
- Responsiveness is futuristic. A responsive design will automatically transform itself to adjust to the upcoming designs because the modification is its innate quality.
We all come across sites that are so stunning that they enchant us. The interactions are smooth like butter and even the adaptation to multiple devices flows like water. From its striking aesthetics and effortless engagement to its efficacy and usefulness; the site is bestowed with all the great qualities.
Luckily, the market is filled with many gifted tools to make responsiveness easy for you. Like the masterpiece called the LT Browser which is an amazing tool for checking the responsiveness of your website. The LT Browser offers you a wide variety of mobile devices resolutions and in-built DevTools for each to test & debug your website or app. You can also custom-built your own resolution and with the side by side testing feature, you don’t have to hop between browsers. View & inspect your website performance simultaneously on different devices. Create a flawless, mobile-friendly website with the help of the LT Browser.
In this article, we bring to you 11 such exciting websites that will inspire you to adopt RWD as a permanent part of web development.
The Disruption Company
The TBWA website enrolls the trendy rotating animation. Refreshing the landing page presents various insightful brand videos. And each time you refresh, you get to see a new one. They’ve got a playlist of such fascinating brand promotion videos which get played one after another whenever you click to refresh. These types of amusing surprises intrigue the visitors.
A website with state-of-the-art horizontal scrolling. This ice cream shop’s portfolio utilizes a contemporary way of scrolling that evidently offers a unique experience for its audience. Along with hi-res product photos, unblemished animated typography, and refined illustrations, the benefit of parallel scrolling in contrast to the traditional vertical manner charms the user.
As seen in the image above, the landing page of Friendly Projects is designed like an image editor. Upon clicking on the start button, you actually start playing with them. This UX/UI development portal lets you create your own design in the form of a game. You can choose from a range of conceptual shapes lined at the bottom of the page, position & color them as you want and generate your own unique layout. You can even enter design contests by sharing your design on social media.
Davenport’s website quite artfully employs the chic elegance of the dark theme to mesmerize and intrigue the viewer. The E-commerce website uses the vintage black-and-white color combo plus a golden-yellow hue for accents. The top half of the webpage comprises an appealing hamburger-shaped menu icon that unravels a menu traversing across the whole page.
One of the most ‘responsive’ things about this website is its immersive & personalized design. There are distinct & organized pages allotted to each product and the CTA leads the way easing the customer’s journey through the site. The customer can choose from a diverse range of items and tailor-make their own final wardrobe.
This website has two witty weapons to end the boredom of any user scrolling through the brand’s extensively long homepage. The Mouse-Over Effect and the Lazy Loading. When the visitor hovers over any product mentioned on the page, it rotates a bit and the highlighted background zooms in. And with the lazy loading trick, the images float while scrolling with the text sliding in on the screen.
Powered by Fortinet, the CISO Collective is a cybersecurity expert and its website has a collection of executive content from creditable publications. Both the desktop and the mobile app versions are simple, well-coordinated and efficient. Their rationalized WordPress-based CMS arranges the content in the form of widgets displaying only the best and most relevant content on the welcome page. This simplifies the navigation.
With a spellbinding utilization of motion pictures all over, the homepage of Weberous is like watching a 3D movie. It uses the dynamic water ripple effect especially to entertain the visitor while they’re waiting for the page to load. Even the text is also in the form of active typography in many places. This website sets a sublime example of immaculate usage of animations and graphics.
Who hasn’t heard about the Avengers? And not just the Avengers, all Marvel movies have won hearts worldwide. It’s obvious that the production creating these kinds of movie gems will have a stunning website too. The first thing that you’ll notice on the website’s introductory page is the slideshow of the streaming and upcoming shows, events & merchandise. The animations & graphics used are also top-notch. Marvel largely uses the dark theme with white text for a sleek look. The content is segregated into sections like characters, movies, shop, etc. The call to action is extremely convenient because of the wise use of different colors to accentuate the icons & buttons. The rendition is truly inspirational.
This one’s movie-focused website answers numerous queries about shows or films and also recommends them. The most fascinating part about this website is its presentation of a tailored experience. And it does this using a chatbot. All you need is to write your preferences in the chatbox and the bot will offer you a series of entertaining content as per your choice.
This Polish digital agency applies a fabulous amalgam of diagonal lines and animation to modernize its website. The way the components blend with each other and the background creates a lovely & interesting viewing experience. The content is displayed in white text over the mystical dark theme glamorized by the exciting scroll-triggered animation that captures the user eyes every time.
This website is like a fun trip. You can literally drive around this brilliant portfolio created by the genius web developer, Bruno Simon. In place of a cursor, the website has a remote control car that moves with the help of your arrow keys. You can navigate the whole site by driving the car over the correct logos and also find all about his social media.
A truly innovative and outstanding work of art. The purpose of this article is to unravel the magic of responsive web design in front of you. All the websites mentioned are the epitome of insightful, out-of-the-box yet effectively functional work. Garner inspiration from these remarkable ones and revamp your own landing page.
Fortunately, you’ve plenty of apps, tools, and companies to aid revolutionize your website. Like the LT Browser from the house of LambdaTest. A smart troubleshooting tool to assist all your testing needs thus remodeling your website to be absolute perfection.