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what is a permalink

What is a Permalink ?

A writer can write on any subject, but the primary goals are to provide readers with an enjoyable read and to make the material easily accessible. In this instance, you can forward the message to friends or coworkers as well. This is when the importance of the link to your content increases. In addition to making sure the link is easy to read and comprehend, you need also make sure it is optimized and compatible with various programs. 

Writing a URL should give the user useful information about the page’s content. Here’s where permalinks are useful. This post will explain what is a Permalink (meaning of permalink), its structure and examples, and why you need it.

What does permalink mean?

Another term for the URL of a single blog entry or webpage is a permalink. It’s what you type into the address bar of your computer browser to go to a specific article.

A permalink, which is short for “permanent link,” is also a web address that is meant to be constant. It is typically straightforward to read and comprehend for search engines as well as the intended audiences.

Broken links and a high bounce rate are just two of the problems that can arise from improperly constructed or functioning permalinks on your website. As a result, this post will describe the permalink structure, its significance, and optimization techniques.

Permalink example and Structure of Permalinks

The webpage slug and the website domain make up the two basic components of a permalink structure. Here’s an example of a permalink that you could use:


This is how the permalink structure is broken down:

The domain name of the website:


The page slug – /website-ideas/

A well-crafted permalink needs to be concise and straightforward. Here are a few instances of poor permalinks:

  • https://www.yourdomain.com/how-to-start-a-successful-online-busines-for-beginners-in-2024/ 
  • https://www.yourdomain.com/article176

These permalinks are either very long or provide no indication as to the topic of the page or post.

Why Does a Permalink Matter?

One of the most important things you should have on your checklist when it comes to blogging or content management on websites, in general, is the permalink.

This is due to the fact that it impedes your website’s usability. Short, readable permalinks are more visually appealing and are more likely to be clicked than long, garish ones.

Readers can infer from your permalink alone what the main topic of your page is. It also demonstrates the reliability of your blog entries. Moreover, users can bookmark your material because the URL is permanent.

Aside from that, permalinks are crucial for enhancing search engine optimization (SEO) and creating a strong website structure.

Both users and search engines will find it easier to navigate your site if it has a naturally flowing page hierarchy.

Additionally, Google uses URLs as a ranking component. The permalink structure you choose will make it more likely that your content will appear highly in search engine results.


A permanent connection to a specific web page or post is what a permalink essentially is. Search engines will read the URLs of the pages on your website while they are crawling. In order to determine whether a post is trustworthy and contains the information it needs, visitors will also check the permalink.

A permalink must therefore be both user- and SEO-friendly. Given that it is referred to as a permanent link, changing it should be done carefully and thoughtfully.

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